Mobile Saunas & Festivals: Why They're a Hit at Outdoor Events

The Ultimate Festival Wellness Experience

Festivals are all about music, fun, and unforgettable experiences, but they can also be physically exhausting—late nights, long days, and unpredictable weather can take a toll.

That’s why mobile saunas are quickly becoming one of the hottest trends at outdoor events. From music festivals and wellness retreats to adventure sports gatherings, festival-goers are looking for ways to relax, recharge, and detox—and nothing does that better than a mobile sauna-on-wheels.

🔥 Why Mobile Saunas Are a Game-Changer for Festivals

1. The Perfect Recovery Space for Festival-Goers

✔️ Detox from late nights – Sweat out the alcohol & refresh your energy.
✔️ Soothe sore muscles – After dancing, hiking, or sports activities.
✔️ Escape the cold – Outdoor festivals can be chilly, and saunas provide instant warmth.
✔️ Relax & recharge – Find a peaceful retreat amid the festival chaos.

At events like Glastonbury, Boomtown, and Wilderness Festival, guests love having wellness spaces where they can reset before diving back into the action.

2. Wellness & Sustainability Trends Are Growing

With more festivals shifting towards eco-conscious and holistic experiences, mobile saunas align perfectly with the demand for:
✔️ Sustainable wellness – Wood-fired saunas use natural heat without electricity.
✔️ Outdoor spa experiences – A unique alternative to traditional festival wellness areas.
✔️ Mindfulness & self-care – Festival-goers want more than just partying—they want relaxation too.

3. Great for VIP & Luxury Festival Experiences

Many high-end festivals are offering VIP wellness lounges, and mobile saunas fit perfectly into luxury festival packages.

📌 VIP festival areas – Exclusive sauna access for premium ticket holders.
📌 Artist & staff recovery zones – Help musicians and crew recharge between performances.
📌 Glamping & boutique camping – Saunas elevate the experience for high-end festival-goers.

By adding a sauna experience, festivals can increase ticket value and attract wellness-conscious attendees.

🎪 How to Set Up a Mobile Sauna at Festivals

1. Sauna Pop-Ups for General Festival-Goers

✔️ Set up a pay-per-use sauna where guests can book sessions during the event.
✔️ Charge around £10 - £25 per session (20-30 minutes).
✔️ Include changing areas, showers, and relaxation zones for a premium experience.

2. VIP & Private Sauna Experiences

✔️ Offer private group bookings for a more exclusive experience.
✔️ Charge £100 - £300 per hour for VIP groups & artist retreats.
✔️ Provide extras like essential oils, towel service, and guided sauna rituals.

3. Festival Partnerships & Event Collaborations

✔️ Partner with festival organisers to include saunas in official wellness areas.
✔️ Offer sponsorship packages where brands can host sauna sessions.
✔️ Create festival-long memberships where guests get unlimited sauna access.

Pro Tip: A mobile sauna can be a sponsored attraction, where brands cover costs in exchange for marketing exposure.

📍 Best UK Festivals for Mobile Sauna Pop-Ups

🏕️ Glastonbury Festival – Huge audience, strong wellness & sustainability focus.
🎶 Wilderness Festival – Perfect for luxury camping & holistic experiences.
🔥 Boomtown Fair – A mix of high-energy partying & self-care zones.
🏔️ The Big Retreat Festival – A wellness-focused festival where saunas would thrive.
🎪 Secret Garden Party – Creative and immersive, ideal for unique experiences like mobile saunas.

Mobile saunas fit seamlessly into festival culture, offering an in-demand wellness service that enhances the event experience.

💰 How Much Can You Earn Running a Mobile Sauna at Festivals?

A well-positioned mobile sauna at a large festival can generate serious revenue.

📌 Pay-per-use sauna sessions (at £15 per session) – 200 guests per day = £3,000/day
📌 VIP & private group bookings (at £200 per hour) – 5 bookings per day = £1,000/day
📌 Weekend festival earnings (3 days total) – Potential for £10,000 - £20,000 per event

Pro Tip: Partnering with multiple festivals throughout the year can turn this into a profitable, recurring business.

🚀 How to Get Started with a Mobile Sauna for Festivals

✔️ Invest in a bespoke mobile sauna that’s easy to transport & set up.
✔️ Contact festival organisers early to secure a space in wellness zones.
✔️ Promote sauna experiences on social media, event websites, and festival forums.
✔️ Offer pre-booking options so guests can reserve their sauna slots in advance.

📩 Ready to Bring a Mobile Sauna to Festivals?

We build custom mobile saunas designed for festival rentals, event pop-ups, and VIP experiences.

🔥 Want to start a festival sauna business? Submit an inquiry below, and let’s create your perfect mobile sauna!